Is Innovation Just Another Buzzword? – RTC News

Buzz, buzz….

I’m very excited to say that as I write this post after only two weeks of open registration our registration tally is looking very strong. Typically, we see a burst when registration opens then a steady building trickle as we approach the event.

To that end I’m assuming we have some fence sitters out there so I wanted to address a bit further what we intend this year’s event to be all about.

  • What do we really mean when we say innovation? Arguably many of us in Design Technology Management roles are not the ones innovating new design solutions or even innovative solutions to the use of technology to solve design problems. I think we would all agree though that our roles likely make us a part of that process.
    • To that end, what is our role in helping to make our firms “innovative” and what are we talking about in that context?
    • Can we ourselves be innovative in how perform our jobs? What does innovation look like purely from a “design technology…

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