Going to BILTna is a substantial investment made by your firm. So if you want to come back next year in St. Louis you must have a plan to return on the investment made this year. Here’s your three point plan path to success:
1. Within a few days, send your partners and principals an Executive Brief. It should fit on one side of one letter/A4 sized piece of paper. It must be very concise. It should contain the following and probably nothing more. If leadership wants to know more – they’ll ask.
– Outline main takeaways from conference
– Summarize in terms of how it relates to your firm
– A list and indication of which items are of most importance
2. Within a week, organize a meeting below Partners and Principals. Call it something like, “Leadership Technology: Update and Strategy”. This is for leadership and project management (not C-Level – you’ve already sent them the Executive Brief). Set aside 30 minutes but plan for 45. No more than 10 slides.
– Focus on…