Masters in BIM: Jorge Ponce

The traditional focus of this profession is based in the figure of the author architect.

But since the last century there has been a boom of studios focused in having a cooperative structure where the author architect disappears with teams becoming the new organisation, and everybody sharing their design ideas.

Broadway Malyan is a company with a very horizontal structure and that is our difference from the traditional practices.

Every day is new, sometimes nice things happen, sometimes problems have to be solved, but they always emerge in a different way and you always have to interact with them.

What I like most of Broadway Malyan’s way of understanding the profession is that we work in teams – the personal relationships with other architects/designers is what I enjoy most.

I like to be able to demonstrate how we feel in our profession, and it is also interesting to show our point of view on a Masters course like this, a BIM Masters, because we can show the other side of the coin.

The other day, speaking with the students, I realised that many of them are convinced BIM is the future. Indeed BIM is the future but just a part of the future.

There is another part, prior to BIM, which is creativity – the project’s conception. If you don’t have the tools such as being capable to develop your own ideas, to communicate them, to convince a client, to have technical abilities such as BIM will not be enough.
That’s why we find it interesting to complete this BIM training with techniques to improve your creativity, to learn how to draw, to transmit your ideas and to earn the client’s trust. That would be our contribution to this Masters.

I’m delighted with the students motivation who are all very keen to learn with us. I like also the diversity of people represented in this course and their open minded attitude.

I believe they also find it amazing, because there are two parts in our classes. The first one is dedicated to the theory (which we try to make short) while the second one is practical, in which we make a new lay-out of the space around big desks for 4 to 5 people with parchment paper and markers and we implement what learned in the theoretical part.

BIM allows you to construct your project in a virtual way, but BIM doesn’t give you the design solution. BIM is a representation tool. If you don’t have the ability to face the white sheet towards the client’s problem and to find an attractive and innovative solution, then BIM, CAD or any other tool will not replace your lack of creativity.

If you have nice design ideas as well the technical abilities, those are the tools you need to succeed.
Source