A case study in mass customisation

This case study presents how a manufacturer’s modelling and shop drawing processes can be automated using mass customisation. Via a process known as knowledge elicitation, it demonstrates how tacit knowledge can be extracted and codified into an algorithm. This shift from standardisation to systemisation enables a digital workflow that can generate custom output based on project-specific inputs. The result is a workflow that is highly flexible, scalable and, in this particular instance, up to 40 times quicker than manual drafting.


Many building systems within the Architecture, Engineering and Construction (AEC) industry cannot be fully standardised due to project-specific requirements. For example, spatial layouts and floor-to-floor heights will inevitability vary across projects. This variability can become a bottleneck to the shop drawing production process, as each project must be individually documented. To address this problem, Parametric Monkey was…

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